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Colmar: Down jackets, Beanies, Sweatshirts …
Colmar is an Italian clothing brand originally known for its ski jackets.
But today, this brand has become widespread with lifestyles and urban products.
Especially with Colmar down jackets which are very popular.
Colmar: The origin of the clothing brand
The Colmar brand was created in 1923. Its name comes from the contraction of the name and first name of its creator: Collombo Mario. Its success was very rapid, in just ten years, hundreds of employees were already working for Mr. Collombo.
Colmar: The origin of the clothing brand
The Colmar brand was created in 1923. Its name comes from the contraction of the name and first name of its creator: Collombo Mario. Its success was very rapid, in just ten years, hundreds of employees were already working for Mr. Collombo.
Initially, this brand produced very technical clothing for skiing. Colmar jackets stood out from the competition thanks to innovative and high-performance materials.
Many sportsmen in the field of skiing and golf were sponsored by this brand. Colmar still supplies the French alpine ski team and sponsors the world championships today. In the field of golf, 4 professional players are sponsored by the brand. Colmar produces clothing specific to this discipline.
For example, the Zeno jacket was worn during the 1952 Olympics by an athlete of the same name. It became a bestseller because this skier won the free descent event.
Colmar’s notoriety exploded thanks to this model of jacket. The brand therefore decided to create more commercial lines in order to broaden its target.
Colmar Originals: Clothing for the general public
In 2009, the brand decided to launch a lifestyle and urban range in order to attract a larger clientele. The recipe was simple: an old logo and old models brought up to date in order to attract the attention of the general public.
Today, depending on the generation, this brand is either known for its technical clothing or for its down jackets with the round red Colmar logo. This logo has become essential in the world of fashion.
But the general public collections keep a sportswear spirit. Indeed, the lines, the cuts and the materials used remain in the DNA of the brand.
Colmar down jackets
This Italian brand owes part of its notoriety to its down jackets. Indeed, their flashy looks have seduced the general public. Especially for urban styles and sportswear.
Their down jackets are padded with duck down to ensure very good thermal insulation. In addition to offering a unique style, they therefore remain very technical and upscale.
On our Rayne store, find all the new collection of this brand. Including down jackets , jackets and hats .