The origin of Colorful Standard
The Colorful Standard clothing
brand was founded in 2017 by Tue Deleuran in the Danish capital: Copenhagen. As the name suggests, the brand loves simplicity and color. It therefore produces sweatshirts and t-shirts with a clean design, without any logo.
In just 3 years, the brand has developed and started to make a name for itself in the fashion world. It is already distributed by 500 resellers and has opened its first store in the capital of fashion: Paris.
The brand’s know-how
Despite its very minimalist collections, the brand still offers very good quality clothes. It is in particular the hats and hoodies which meet a great success.
The clothes (t-shirt and sweatshirt) are made in Portugal from organic cotton. The cut of the garment is carefully studied to offer an aesthetic rendering that adapts to different body types.
As for the accessories, they are made from Italian merino wool to offer the best possible manufacturing quality.
But what characterizes Colorful Standard is the absence of a logo and the very wide range of colors for its men’s clothing and accessories . So there is something for all styles and all tastes. In addition, the collections are timeless since they do not follow any trend.
To discover the brand’s new collection (hoodie and beanie), then you can visit our online store or our physical store in Cavaillon (near Avignon, Aix-en-Provence and Marseille).